We frequently win industry awards but working towards and securing the first award of the year from Lifesycle is an achievement which has focused my personal development enabling me to enhance the customer experience. Estate Agency has been crying out for a fresh, dynamic approach to client care & Iceberg is the perfect tool to make this happen.
As a leading estate and letting agent in Rainham, Mark Jackson & Jacqui Bradshaw and their team are incredibly proud and pleased to announce that Jacksons have won an Innovation Award for 2022 presented by Iceberg Digital, a leading technology supplier for the property industry.
Jacqui Bradshaw, Director of Jacksons says: "Taking part in the Lifesycle Innovation Programme has changed the way in which both myself & my team will work for ever. Customer focus & the customer journey have always been at the forefront of our business ethos. I thought that AI & digital marketing would guide us away from the very core of our business, but it has proved to do the opposite. The technology which Iceberg Digital encompasses is designed with the customer journey in mind. It centres on building customer relationships through the sharing of relevant information & updates which suit the clients’ specific needs. The process allows clients to get know Jacksons, not just as a brand but as group of individuals with likes, passions & concerns which are the same as their own. The clients who work with us can judge us on more than a 30-minute appointment or 5-minute telephone call, meaning that when they engage us to sell or let their property, they are investing their trust in a brand which they know, like & trust."
This award recognises the innovation that we have made as a business to our systems, processes, efficiencies and most importantly our customer experience in the last 12 months. We realise the needs of our customers have changed and it is our responsibility as a company to meet these needs and provide an outstanding service. It is through the use of technology and AI that we have been able to do this. This award recognises that we are at the forefront of innovation and in an industry that is often accused of lagging behind the times we are extremely proud of this award.
Mark Burgess, Bestselling Author and CEO of Iceberg Digital made the following comment: “Innovation is not just about adapting because you have to, but about constantly looking to find better ways of working in the relentless search to improve and Jacksons have shown that from the thousands of agents in the UK that are happy to just follow, they are in the minority that leads the way.”
If you're considering selling in 2022 and have yet to obtain a valuation on your home, did you know that as an awards winning agent, we have three options for you to choose? Two of them don't even need us to visit yet.
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